The Power of Giveaways

The Power of Giveaways

We all know that reader magnets (giving away a book to people who sign up for your newsletter) is a fantastic incentive. We also know that giving away the first book in a series (of three or more books) is a great way to introduce new readers to your work. But what...
Paying it Forward

Paying it Forward

This past week my podcast co-host, Pru Warren, told me (and our listeners) about the launch of her first book, Cyn and the Peanut Butter Cup. We had planned on talking about tropes (as I blogged about it last week since the concept has been on my mind as I start...
Gift Giving

Gift Giving

It’s Thanksgiving; the holiday season has begun. With that, our minds turn to what we are thankful for and how we can show our appreciation. As with most, if not all writers, I am most thankful for my readers. For those who tell me who they are by signing up for...
What’s Your Marketing Goal?

What’s Your Marketing Goal?

Yesterday Pru Warren and I recorded a future episode of The Writers’ Block Party Podcast—we always record them about three weeks in advance of when we’re going to post it. The topic was how much money you should or could be spending on marketing—your marketing budget....