Marketing Trials

To say that I’m not good at marketing would be like saying that there are clouds in the sky and rain falling from them. Here in Belgium, that’s true about 80% of the time. So too, do my marketing failures happen about 80% of the time I attempt to advertise my books. I...

A Journey into Advertising

As I prepare for the release of the first book of my new series, I’m naturally thinking about ads. I’ve been marketing the book to my newsletter readers—sending them chapters for the past three weeks and the link to buy the book. I’ve gotten a lot of wonderful...

Do you have enough?

So frequently I hear something on Joanna Penn’s podcast that really gets me thinking. This week it was when she hosted Paul Jarvis (which was actually last week’s podcast, but I just listened to it today). How much is enough? He was talking about how much...