Finding Beta Readers

Once you’re done writing your masterpiece, rereading it, editing it, reading it again, having it professionally edited, making corrections, reading it again, having it proofread, and reading it through once more, do you send it to beta readers? If so, where do you...

Newsletter Primer

Of all the marketing options I’ve tried – and believe me, I’ve tried them all! – sending out a newsletter has been the one that has consistently worked. And when I mean worked, I mean I get a bump in sales every time I send one out, I have beta readers who I can rely...

Blogging for Authors: Yes or No?

How many blogs do you read? What topics interest you? Do you only read blogs on writing craft? Book marketing? Self-publishing? Or do you enjoy reading about the writing process, or what an author is working on? Have you ever read an author’s blog that is meant for...

Marketing Trials

To say that I’m not good at marketing would be like saying that there are clouds in the sky and rain falling from them. Here in Belgium, that’s true about 80% of the time. So too, do my marketing failures happen about 80% of the time I attempt to advertise my books. I...